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Professional Summary

Professional Background

Results-driven Media Buyer with hands-on experience in planning, launching, and optimizing paid ad campaigns across Meta platforms (Facebook). Skilled in audience targeting, creative testing, and performance analysis to drive lead generation, conversions, and ROI.

Work Experience

2025

Media Buyer Intern

Dearly Plinky Masterclass

Philippines

As a Media Buyer Intern, I assisted in planning, launching, and optimizing digital ad campaigns—primarily on Meta platforms. I supported audience targeting, ad creative testing, and performance analysis, gaining hands-on experience with ad tools, budget pacing, and campaign strategy in a fast-paced environment.

Education

2010-2014

Bachelor of Science in Information Technology

Access Computer College

Manila, Philippines

I am a graduate of Bachelor of Science in Information Technology with 4 years of academic training focused on software development, data management, and digital systems. I gained hands-on experience in both technical and project-based work, preparing me to solve real-world IT challenges with practical and strategic solutions.

Professional Skills

Strategic Planning

Campaign Management

Data Reporting

A/B Testing

Languages

English (native)

Filipino

© 2025 Maureen Medalla | Media Buyer
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