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Launch a Campaign to Get More Leads (Online Course Project) 

In this project, I played a pivotal role in launching a campaign to generate qualified leads using paid advertising strategies. 

Internship Duration: April 1-30, 2025 

Business Overview 

An online course designed to teach Facebook Ads to corporate employees transitioning into freelancing provides a structured pathway to acquiring in-demand digital marketing skills. Such a course not only imparts technical knowledge but also equips learners with the tools to establish and grow a freelance career.

 🎯 Strategic Planning & Campaign Management
    - Campaign Strategy, Ad Creation Set Up

(1) End to End Meta Ads Set Up

(1) End to End Meta Ads Set Up

(2) Zapier Automation

(2) Zapier Automation

 📊 Performance Monitoring & Optimization

   - Analytics & Reporting Monitor (KPIs) such as CTR, ROAS.

(3) Results

(3) Results

 🤝 Client Relationship & Business Development 

            - Communication and Business Growth

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                                                       🛠️ Essential Skills & Tools

                     Creative Skills, Analytical Thinking and Adaptability

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For this project, I utilized a range of digital tools including Facebook, Meta, Instagram, TikTok, Canva, Zoom, Google Drive, and Slack. These platforms supported my work in social media marketing, content creation, virtual collaboration, and project management. I demonstrated skills in digital advertising, graphic design, communication, and campaign execution across multiple social channels.

© 2025 Maureen Medalla | Media Buyer
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